TraveI Copywriting
Words that inspire adventure
In the highly competitive travel industry, good copy is the difference between conversions and clients walking away. Whether you’re looking to organically increase visibility in Google or build a community with your brand through blog posts and e-newsletters, it’s all about your way with words.
If writing isn’t your forte or you’re busy with the other fundamentals of running a business, let me help.
Like painting, writing is an art, one which I’ve perfected in my years working as a travel journalist and before that, an SEO journalist for LADBible, the world’s biggest youth news publisher.
Read on to see how I can assist with your content marketing goals.
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SEO Blog Posts
Blog posts are the #1 way to build brand awareness, engage with your community and rank organically in search results. That is, if it’s done right. Simply “word stuffing” your content will land you on Google’s naughty list.
In my experience, good SEO gets the reader to the page and good writing keeps them there. This means writing engaging, inspiring and entertaining copy where target keywords are strategically placed to sound natural and not disrupt the flow of the content.
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Content Marketing
Boring waffle - or worse, copy littered with typos screams unprofessional and could seriously damage your brand’s credibility. If a tour operator or hotel booking site can’t even spell correctly, how can it be trusted with your holiday? That’s what your potential clients will think.
Whether it’s a landing page, product description, print feature or e-newsletter, I can provide punchy, jargon-free and engaging copy for your brand.
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Editing
Even the most hawk-eyed of us can slip up sometimes, so having an extra pair of eyes on your copy can be invaluable.
I offer a range of editing packages - from basic copy edits to check for spelling, grammar and clarity to in-depth line edits which involve fact checking, SEO and, if necessary, rewrites to make your copy sparkle.
Get in touch
I’m available for projects and individual pieces of copy. Get in touch for samples of my work and to see how I can help you.
Email: contactlaurasanders@gmail.com